Jenna Guillaume lives in Sydney and is paid to write articles such as this one, in which she takes around 300 words to explain to us that she has clicked the “unfollow” button next to an American reality TV star’s name on Twitter.
At the risk of encouraging this rubbish, a delve into her Twitter account allows us to speculate about the reasons why she’s a) unfollowed the Kardashians, and b) wrote about it.
The reason she unfollowed the reality TV people is because it was making her unhappy about her body. Faced with the choice of doing something tangible to lose about 30kg or to use her thumb once on a smart phone, Jenna selected the less strenuous option.
The reason she wrote about it is because she clearly has no other employable skill. Let’s face it, if you’re a freelance writer “formerly” of Buzzfeed (fuck, how shit do you have to be to be let go from Buzzfeed?), employment options aren’t going to be very forthcoming. Uber driving, maybe?
As fun as it might be to pick on Jenna and her psychological issues relating to being a wheezing land whale, that’s not what today’s subject is really about.
We’ve written about this phenomenon previously; Golgafrincham Ark Buzzfeed.
Perhaps Jenna is a symptom of a cultural malaise. We’ve become so successful as a society and culture that we can afford to carry passengers such as the otherwise useless, Jenna Guillaume.
On the one hand, it’s a sign of how far we’ve come that someone with so little of worth to offer can still carve a living writing about such vacuous subjects as reality TV and “body positivity”.
The flip side to this is an atrophying of the qualities and values that are likely to have been contributing factors to our wealth and civilisation.
In another time or place, someone like Jenna Guillaume would have found her struggle with “body positivity” a long way down the list of priorities of topics for concern. Not dying of an incurable disease, violence or, ironically, a paucity of calories would have been rather more pressing day to day issues.
Somewhere in Syria, a jihadist is reading Jenna’s twitter account and reinforcing his belief that his god truly is on his side not ours.